Detail of Club LAUinger poster giving to Georgetown University Library


Library Associates Newsletter
Fall 2007, Newsletter 85


from the University Librarian:
The Party at "Club LAU"

The Lauinger Library is an excellent example of what Ray Oldenburg, in his book The Great Good Place (1999), calls the “third place.” According to Oldenburg, the first place is home; the second is the workplace. The third place can be either physical or virtual, and is defined by its clientele. Communities develop in a third place because they share affinities, usually surrounding some service or commodity. The third place is neutral; everyone is welcome and no one represents a hierarchical authority. People congregate there because they value the comfort provided and the reliability of the regulars’ attendance. They also know they can find excellent conversation in a place always or almost always open. Club LAUinger poster


People today expect libraries to provide ubiquitous and seamless access to cyber- and print resources, accompanying services, and virtual and physical space. Given the popularity of online social networking sites in our community, few expected Lauinger Library to be packed to the rafters daily as a social-academic center on campus, but it is. None of us who work here expected to be branded “Club Lau” by the thousands of students who spend hours here every day, but it is. And none of our students expected the Library to host Georgetown's most talked-about event during “Welcome Week” this fall—but we did.

On Saturday night, Labor Day weekend, Lauinger’s Pierce Reading Room was transformed from a quiet study space into an exuberant party zone, celebrating students’ return to campus and providing a safe and welcoming spot for students to enjoy being at Georgetown. And oh, what a party it was! Lauinger staff thought of every detail: elegant food; colorful mood lights; a DJ who played rollicking, danceable, singable music; and special guests, including some of our favorite Jesuits, senior campus administrators, and even Jack the Bulldog. Anticipation of the party provided plenty of student “buzz” and the party-goers themselves showed off just a little bit of “bling.”

Why would we have this party in the Library? Our returning students already “own” the library, for their research needs, expert assistance, and genial location for social interaction and scholarly communication. But for our new students, often daunted by their first-time collegiate experience, the library can be intimidating. We wanted to engage them early on, welcoming them in their first week with a festive, alcohol-free social activity on campus. As a “third place” we exhibited a characteristic not often thought of for libraries: playfulness. Who expected a stylish party in an otherwise plain, unpretentious building? We invited anyone and everyone to participate to the extent they wished, with equality of access and encouragement to stop by.

Our students already know that we are a reliable source of quality information. Staff provide the same care and attention to academic needs as they delivered at The Party at Club Lau. Now students also know that they can expect the unexpected, too. We received numerous compliments from students and campus leaders alike, but perhaps this one comment summarizes everything the best:

"Thanks for the party; I had a great time! A lot of my friends went too and everyone was saying how much fun they had and how much safer they felt than in any of the clubs they’ve been to in the city. See you around Lauinger!"

 
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