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Social Listening for Marketers

Lynda.com - Sun, 06/04/2017 - 20:00
Social media can provide your company with a wealth of information about what your customers—and competitors—really think about your organization. In this course, learn how to incorporate social listening in your organization's marketing strategy. Join digital and social media strategist Martin Waxman as he explains how to set up your social listening dashboard, tune into the right online conversations, and use social listening to discover insights that could lead to new products and opportunities. He also covers how to use social listening for customer service, as well as how to identify issues and crisis situations where your company's reputation may be at stake.

JSON Processing with Java EE

Lynda.com - Sun, 06/04/2017 - 20:00
JSON is a ubiquitous and lightweight data transfer format used for the storage and interchange of information in an organized and human-readable manner. It is commonly used as the data format of choice in microservices, RESTful APIs, and NoSQL data stores. Knowing how to manipulate JSON is crucial knowledge for any developer.

In this course, discover how to use the Java Enterprise Edition (EE) JSON-Processing API. With its two programming models, JSON-Processing is one of the simplest ways to generate, query, and parse JSON data, and you'll find that implementing it in your projects is quick and easy. Join Alex Theedom as he covers an array of topics, including how to use both the object model and the streaming model, how to traverse a JSON structure, and how to parse JSON data using the extensive builder APIs. When you wrap up this course, you'll be ready to develop with this essential and powerful API.

RESTful Service with JAX-RS 2.0

Lynda.com - Sun, 06/04/2017 - 20:00
The ability to successfully build a RESTful web service is an essential skill in today's Internet-dominated industry. In this course, learn how to develop a RESTful client and server application using the Java Enterprise Edition implementation of the REST architectural style, JAX-RS API 2.0. This powerful and fully-featured API enshrines industry best practices as it integrates seamlessly with other essential APIs such as Bean Validation and JSON Processing.

Join Alex Theedom as he guides you through a wide range of topics, including how to define resource endpoints, how to add dynamism to your application with hypermedia, how to maintain data integrity with Bean Validation, and how to process messages with the JSON Processing API. Once you have completed this course, you'll be ready to develop your own client and server RESTful APIs.

Learning Sylenth

Lynda.com - Sun, 06/04/2017 - 20:00
Sylenth is a powerful virtual synthesizer plugin that music producers around the world use to create amazing soundscapes. In this course, Nate Mars shows some basic—as well as advanced—features of Sylenth, and dives into some synthesis concepts along the way. He covers working with the Sylenth interface, creating sounds with the plugin's four oscillators, working with the Misc Mod panel and Mod wheel, and customizing sounds by adding powerful effects. To wrap up, Nate shows how to make specific sounds—namely, kick drum, organ, and synth lead— from scratch.

Monday Productivity Pointers

Lynda.com - Sun, 06/04/2017 - 20:00
In this weekly series on being productive with technology, authors Jess Stratton, Garrick Chow, and Nick Brazzi introduce tools and tips to help make today's software and devices work more efficiently and powerfully for you. With everything from pointers on using Microsoft Office and Google platforms to learning social networking skills and discovering the most useful apps for your iPhone or Android device, there's something for everyone.